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Showing posts from October, 2010

A Madagascar Product POP for UBIQ

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                                                                                                 What's a Product POP ? We built the black metal tünr Tower  for  UBIQ  but it wasn't showing the public clearly enough that this is new product . The Tower is like a shoe tree, it displays a shoe out on the floor, away from a wall. In this case we were displaying six shoes fully dressed with the new sock and lace. This store wanted the Tower because they were concerned about shrinkage  (product theft). It wasn't working to sell the tünr products! So UBIQ decided to have the product out on the floor and this display is the result. It is basically the same pop display that is in DTLR , PHLI , Atmos , and  Concepts . I chose to put a different texture on the metal trim for this display. I used the polisher and put painterly swooshes on it to contrast the straight vertical grain of the madagascar and the waterfall effect of the grain layout on the shelves. It is quite a nice vi